Responsible and well-thought campaigns launched as part of SEO PR may assume the form of typical advertising, or become a tool of employer branding.
The importance of creating a brand image in search engines
Before we make a decision to change a job, buy a product or a service, we tend to look for opinions online. Similar processes take place in B2B communication when, for example, when business partners are sought.
We use SEO PR in order to share our clients offer with the most interested audiences. What is more, by creating a brand image in a search engine we generate value for our clients on the Internet, helping them to look for business partners.
We combine modern online marketing tools (e.g. content marketing, social media, influencer marketing) with traditional product PR (press conferences, media relations and press offices) and, together with our clients, we generate value and a brand image.